Twice Reply works predominantly with manufacturers and packaged good companies.
We are particularly interested and passionate about helping companies in these sectors build direct channels of communication (and sales) with their customers, when their main distribution and sales channel sits outside of the business (typically a retailer or wholesaler).
‘D2C’ (direct to customer) is the holy grail for these organisations: the provisioning of Services direct with their customers leads to the accumulation of valuable data and relationships with their customers that lessens their reliance on third party wholesalers and retailers. We have created marketplaces and digital services that act as a valuable utility for our Clients, without upsetting relations with their hugely important 3rd party sales channels.
We are increasingly working with B2B Clients, too. We are fascinated by understanding the problems and needs of Business customers for our Clients, and getting under the skin of the language their audiences use, and how an experience and targeted content that wraps around digital services can build Brand Equity in their specialist areas.
Examples include: