Reply has developed a holistic view to strategically integrate 3D technologies in the product development process, enhancing the related digital assets and 3D resources within an end-to-end solution.
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Solution
Why choose it
Insights
Adopting our PXM (Product Experience Management) solution means accessing a series of functions managed by a centralized repository: from the automatic enrichment of data to the distribution of products on multiple channels to the activation of more streamlined workflows that are activated in real-time.
With Discovery PXM
- Organise the entire corporate product database into a single environment to govern editorial, multimedia, and translation enrichment flows.
- Customise the distribution of product data across multiple channels to ensure brand content consistency and relevance.
It provides teams with a unique tool to organise data and product information quickly and accurately on multiple channels for all company departments i.e. marketing, sales, production, etc. while ensuring efficiency, brand consistency, scheduling automatic data upload and enabling content distribution.
The data
- Collect data from existing sources such as your ERP or suppliers’ databases
- Define and clean the data you want to integrate into your catalogues
- Specify priorities between different data sources
- Control data quality and ensure completeness
The enrichment
- Define product descriptions with technical, usage, and personalised information
- Classify products and associate them with one or several catalogues
- Translate product information into multiple languages
- Manage the lifecycle of your data (workflows and audits)
Checking content accuracy
and readability of product sheets.
Security and data quality
for discrepancy tracking.
Synchronisation of information
for all dissemination channels, including e-commerce and marketplaces.
Simple, intuitive
and customisable interface.
Agile
configurability of the solution for different industry needs.
Increase revenue conversion and product data quality
Enhance productivity and channels delivery
Improve customer experience and brand/product awareness
Speed to market faster and save time and money
Distribute product content and create consistent product experiences across all communication and marketing channels and touchpoints.
We can build your environment and optimize it for your product management and content creation flows, including shooting and 3d models. The integrated editor allows you to manage graphics and images without external tools.
We study the PIM + DAM solution suitable for your company by collecting and centralizing all information, defining roles and managing rules. There are many features you can implement.
We help you to collect and synchronize all information, resources and product data efficiently and intuitively to allow aligned publication on multiple channels (e-commerce, website, catalogues, mobile app, store, marketplace, etc ...).
With PXM, you can quickly and automatically create, organize and approve the products of your digital catalogue, streamline the data onboarding, workflows and integrations.
Collect resources from multiple existing sources like your ERP or supplier databases. Prioritize between different sources and check quality to ensure data consistency. Define product details with technical, usage and customized information. Automatically update the product sheets for any online and offline catalogue.It is possible to classify products and associate them with one or more catalogues without errors thanks to a data quality system that shows taxonomic discrepancies.
Translate product information into multiple languages and import catalogue from any external system.
The dashboard helps marketers perform sentiment analysis on product content that tracks a conversion. Based on the information, highly targeted marketing and communication campaigns can be activated.
An advanced system of integrated APIs allows you to distribute consistently and always up-to-date product content. A PXM is essential when product SKUs grow, you have to collect data from multiple sources, manage different teams to align all endpoints globally and in an omnichannel perspective.
Teams involved in creating and using product information can collaborate effectively by creating workflows that minimize errors and avoid redundancies.
The centralized repository simplifies the management of this virtuous flow and the automated enrichment system speeds up the exchange between different sources: Marketing, Legal, Product Team, Agencies and external suppliers for a more relevant and compliant distribution of information and content to all the digital channels.
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